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Our view
Research of dissemination can help companies determine each ad / activities to enhance the contribution of the brand as a whole, quickly judge that advertising is good or bad and improve direction. It helps enterprises use campaign funds more accurate and reasonable , to achieve better results.
Research ideas
GYR accumulates latest ad effect of the Internet era database by Internet-based means of large sample of advertising test .It can provide enterprises with scientific precision delivery strategy from the advertising strategy, advertising monitoring, advertising effectiveness tracking establish full life cycle study.
Strategy Research
Through statistical analysis of various media advertising, GYR understands approach of media advertising operations and advertisers advertising strategy. By understanding the local advertising market dynamics, media composition, advertising volume number of competing brands ,GYR makes advertising communication strategy to ensure policy of dissemination directly and effectively, objectively and scientifically for enterprise.
Advertising monitoring
Monitoring range of GYR is covering all media.It not only includs traditional television, radio, print, outdoor, but also includs Internet media, comprehensive monitoring of advertising / public relations draft case.
Ad tracking
Using advertising to reach, visibility, preference, and purchasing intention indirectly promote product sales of factors as the basis, to identify the advertising effectiveness and detect whether the advertising offensive target of each step to the brand-building road is achieved, and analyze the possible causes of obstacles.
Public Opinion
Information collected through the monitoring system. GYR helps enterprise collect intelligence, to find out public opinion, tracking public opinion, public opinion timely.It is early to explore the crisis business may face and formulate policy responses
Our advantages
After years of exploration and precipitation,GYR mastered a lot of first-hand information on Ad distribution.It assists in the development of outdoor advertising strategyon the basis ofthe monitoringsupport.
